MAJOR LEAGUE REINVENT SALT-N-PEPA’S ‘PUSH IT’ JUST IN TIME FOR THE SUMMER HOLIDAYS
Chart-topping AmaPiano sensation, Major League unveils a groundbreaking campaign for the Summer of 2023.
This delightful entertaining rendition of the iconic “Push it!” originally by Salt-N-Pepa will have everyone dancing on the beaches and turning the volume up on the dance floors.
The song is a call to all South Africans to try Lite’n Up and enjoy the fruits of a very long and sometimes trying year.
“The idea to re-mix the iconic “Push it!” track for Summer using Castle Lite beer bottles as an instrument allowed them to create something very unique.
Major League expressed their enthusiasm for the project, stating, “We had a blast shooting this campaign. It perfectly captures the essence of Extra Cold Refreshment and the lightness it brings. We’re thrilled to be a part of this project, and it’s an honour to represent South Africa’s music scene.”
The choice of the classic track “Push It” as the campaign’s anthem perfectly embodies the remixing of a classic to give a modern twist.
“Push It” injects a sense of lightness and vibrancy into everything it touches, inviting everyone to relax, groove, and momentarily escape the seriousness of life.